Tired of Social Media Manager Turnover? Here’s what smart teams are doing instead…
The average in-house social media hire lasts 1–2 years.
Brands don’t notice the real cost of that cycle until they’re repeating it:
You hire
You invest time and training
They finally understand the brand and perform
Burnout hits
They leave
And suddenly, you’re right back where you started
When someone leaves, it’s not just a vacancy, it’s a reset.
What walks out the door isn’t just a person. It’s:
• Your campaign traction
• Your content systems
• The creative learning curve
• The time you spent coaching
• The payroll spent to get there
That’s why more teams are choosing something that lasts.
Not a replacement. Not a shortcut.
A partner who grows with them.
When you bring in a specialized social media team, like Propel Marketing Co., you’re not hiring a person, you’re adding:
• A creative department that already knows what to do
• Production support that doesn’t burn out
• Platform specialists who stay ahead of trends
• Consistency that doesn’t disappear with turnover
Your brand becomes more than one employee’s responsibility. Your vision stays intact, even if roles change internally.
Instead of one generalist, you gain a team built to support your marketing leader long-term.
In-House Hire vs. Long-Term Partner
In-House Hire
– One set of skills
– 1–2 year role lifespan
– Salary + benefits + vacation pay
– Onboarding + training + attrition
– Momentum pauses when they leave
Propel Partnership
– Specialist team
– Seamless collaboration with your marketing lead
– Scalable retainer (no cost of benefits, vacation pay, software costs)
– Zero disruption if internal roles shift
Your marketing team doesn’t need more pressure, it needs support that sticks.
More hands, more creative minds, more staying power. A partner that feels like part of your team, without the burnout cycle.
Your team builds the vision. We help it thrive with execution that endures.
If you’re hiring for a social role right now, it may be worth exploring a long-term support model instead.
Book a Strategy Call — no pressure, just clarity on what’s best for your team!
— The Propel Team
